"Gerber" yog dab tsi? Gerber tus me nyuam cov zaub mov: cov khoom muag, xyuas

2024 Tus sau: Priscilla Miln | [email protected]. Kawg hloov kho: 2024-02-18 01:33

Koj nyuam qhuav muaj me nyuam los yog koj nyuam qhuav npaj los ua niam? Tau kawg, koj paub tias qhov zoo tshaj plaws rau txhua tus menyuam yog pub niam mis. Txij li thaum muaj hnub nyoog txog 6 lub hlis, tus me nyuam yuav xav tau cov khoom noj ntxiv, uas tau qhia rau hauv kev noj zaub mov kom zoo, ua ntej ua ke nrog cov zaub mov tseem ceeb, uas tseem yog mis nyuj lossis, thaum nws tsis muaj lossis tsis txaus, cov mis mis thiab cov khoom noj. Ntau hom khoom noj rau menyuam yaus tuaj yeem ua rau nyuaj.

Ib qho loj tshaj plaws, nto moo tshaj plaws thiab nrov tshaj plaws ntawm cov khoom lag luam rau cov me nyuam yaus yog Gerber los ntawm Nestle. Cov khoom lag luam loj, ntau yam saj, 100% cov khoom ntuj tsim, ntim zoo nkauj thiab yuav luag ib puas xyoo ntawm keeb kwm ua Gerber cov khoom rau cov menyuam yaus yog ib qho nrov tshaj plaws hauv ntiaj teb. Cov niam txiv uas hlub tshua los ntawm ntau lub teb chaws nyiam nyiam nws. Thiab tam sim no hauv kev nthuav dav txog dab tsi "Gerber" yog.

Brand history

Yuav luag ib puas xyoo dhau los, xyoo 1927, hauv tsev neeg ntawm Frank Daniel Gerber (daim duab hauv qab no, nrog cov menyuam yaus), tus tub ntawm tus tswv ntawm lub tuam txhab zaub qhwv, tus ntxhais Sally yug los. Tus ntxhais tsis muaj zog, yog li ntawm xya lub hlis tus kws kho mob tau sau nws cov zaub mov uas muaj txiv hmab txiv ntoo thiab zaub. Nws niam, Dorothy, niaj hnub rubbed ntau yam qos yaj ywm mashed thiab siav kua zaub rau nws, uas tau siv sij hawm ntau thiab siv zog, uas, raws li koj paub, ib tug niam hluas tsis muaj ntau heev. Thiab nws xav li cas vim li cas nws tus txiv lub tuam txhab, ua cov chaw tsim khoom loj ntawm cov kaus poom zaub mov rau cov neeg laus, tseem tuaj yeem tsim lawv rau cov menyuam yaus? Dorothy lub tswv yim txaus siab rau nws tus txiv, thiab nws thiab nws txiv txiav txim siab sim tsim Gerber tus me nyuam puree. Kev tshawb fawb loj ntawm kev taw qhia tau ua tiav. Lub sijhawm ntawd, lub tswv yim ntawm kev tsim cov khoom noj me nyuam mos hauv jars yog qhov tshiab. Nws yog ib qho nyuaj los txiav txim seb qhov sib xws ntawm cov qos yaj ywm mashed yuav nrov - tom qab tag nrho, cov me nyuam tau pub mis nyuj mus txog ib xyoos.

Nkauj nrov nrov

Tam sim no xyoo 1928, lub tuam txhab pib tsim tsib hom khoom:

• mashed peas
• prune puree
• carrot puree
• spinach puree
• nqaij nyuj nrog zaub

Ob peb lub hlis tom qab, nws tau pom tseeb tias kev tsim cov menyuam yaus puree "Gerber" yog lub tswv yim zoo thiab muaj txiaj ntsig. "Gerber" tau dhau los ua lub npe nrov tshaj plaws ntawm cov khoom noj me nyuam yaus, uas thawj zaug tau ntes Asmeskas kev lag luam, thiab tom qab ntawd tag nrho lub ntiaj teb. Nws tshwm sim ob peb xyoos tom qab ntawd- twb nyob rau hauv 1930, mashed zaub, txiv hmab txiv ntoo, mashed nqaij rau cov me nyuam thiab lwm yam khoom qab zib "Gerber" tau txais txiaj ntsim los ntawm cov me nyuam thiab lawv niam lawv txiv. Uas tsis yog qhov xav tsis thoob, vim hais tias ntxiv rau kev noj zaub mov zoo thiab kev lom zem, cov me nyuam purees txuag sij hawm rau cov niam txiv thiab muab sijhawm rau kev sib txuas lus nrog tus menyuam, ua kom yooj yim thiab ua kom cov txheej txheem pub mis sai.

Lub sijhawm dhau mus, lub tuam txhab Gerber tau tso tseg cov khoom noj kaus poom rau cov neeg laus. Kev tsim khoom noj rau menyuam yaus tau dhau los ua qhov tseem ceeb ntawm nws cov haujlwm. Sally Gerber loj hlob los tuav lub tuam txhab tom qab nws txiv tuag.

Gerber zoo

Tau ntau xyoo ntawm nws lub neej, "Gerber" tsis hloov cov ntsiab lus zoo. Tom qab tag nrho, kev noj zaub mov kom zoo thiab noj qab haus huv yog, ua ntej ntawm tag nrho, yog qhov chaw ntawm kev noj qab haus huv thiab kev loj hlob ntawm cov menyuam yaus. Txawm hais tias koj xaiv dab tsi: txiv apple puree "Gerber", prunes, txiv duaj lossis lwm yam, koj tuaj yeem paub tseeb tias tus menyuam yuav tau txais cov khoom zoo: cua, noj qab haus huv, tshiab, npaj muaj peev xwm, coj mus rau hauv tus account tag nrho nws cov kev xav tau thiab cov yam ntxwv ntawm cov khoom. tus me nyuam lub cev.

Kev nyab xeeb

Xaiv "Gerber", tsis muaj qhov tsis ntseeg tias tus menyuam muaj kev tiv thaiv los ntawm cov kab mob thiab cov kab mob, uas yog qhov tseem ceeb heev hauv thawj xyoo ntawm tus menyuam lub neej, vim nws tseem tsis tau muaj zog. Qhov no ua tiav vim qhov tseeb tias cov hub "Gerber" yog ua los ntawm cov iav tempered, uas tso cai rau lawv ua tib zoo ua tib zoo siv ntau yam thev naus laus zis.

Cov khoom noj me me hauv hub txawvfreshness ua tsaug rau ntim ntim. Nws raug tshuaj xyuas siv lub kaus mom tshwj xeeb tsim nrog tus yam ntxwv protrusion. Cov niam uas muaj kev paub paub tias yog ib tus neeg paub zoo tau hnov thaum qhib lub hub, ces txhua yam nyob rau hauv kev txiav txim nrog freshness thiab nruj.

Face "Gerber"

Kuv xav paub tias tus me nyuam zoo li cas rau hauv jars? Lub keeb kwm ntawm daim duab pib ib yam nkaus li ntev dhau los. Kev sib tw tau tuav rau lub tswv yim zoo tshaj plaws rau lub logo, thiab tus kws kos duab Dorothy Hope Smith tau xa cov hluav taws xob yooj yim ntawm tus menyuam ntxim hlub nrog cov plaub hau tousled. Daim duab yeej qhov kev sib tw thiab tau los ua tus cim ntawm Gerber Products Company txij li xyoo 1931, thaum lub cim lag luam tau sau npe.

Ntau tshaj plaub caug xyoo, tus menyuam lub npe ntawm lub cim tseem tsis tau paub. Xyoo 1978, kev tshawb fawb hauv tebchaws tau ua nyob rau hauv Tebchaws Meskas los txheeb xyuas tus tswv ntawm qhov zoo nkauj thiab nto moo. Nws tau dhau los ua Ann Turner Cook, yav dhau los tus kws qhia ntawv ntawm Florida lub tsev kawm ntawv, thiab tom qab ntawd yog tus kws sau ntawv tshiab, tus kws sau ntawv ntawm ntau tus neeg paub txog dab neeg tshiab. Raws li qhov tshwm sim, xyoo 1928 nws tsev neeg tau nyob ib sab ntawm Dorothy Smith, tus kws kos duab duab.

Ib me ntsis txog kev ntim khoom

Raws li tau sau tseg saum toj no, lub ntim khoom ntawm Gerber yog qhov txawv ntawm nws txoj kev xav txog kev nyab xeeb thiab zoo. Tsis tas li ntawd, nws yooj yim nyob rau hauv ib qho ntawm nws cov ntaub ntawv. Iav hub rau cov me nyuam yaus tso cai rau koj pom cov xim zoo nkauj ntau xim thiab zoo siab. davlub caj dab tso cai rau koj muab ib rab diav rau hauv lub hub kom tau raws li qhov tsim nyog. Xws li ib qho me me, tab sis tseem ceeb heev thaum siv, pom zoo!

Lub ntim ntim ntawm "Gerber" yog dab tsi? Qhov zoo tshaj plaws! Rau cov neeg noj zaub mov me, cov qos yaj ywm mashed tau muab ntim rau hauv 80 grams, uas yooj yim heev rau kev pib cov khoom noj ntxiv - nws tseem tsis tau paub ntau npaum li cas tus menyuam tuaj yeem paub txog cov khoom tsis paub. Tsis tas li ntawd, qhov ntim loj tuaj, rau cov menyuam loj hlob tuaj yeem muab tag nrho. Tsis tas li ntawd, cov hub me me tso cai rau koj los tsim cov khoom sib tov ntawm ntau yam khoom (nqaij, zaub, txiv hmab txiv ntoo) ntawm koj tus kheej.

Rau cov menyuam yaus, muaj lwm hom kev ntim khoom. Mos ntim "pouch" tso cai rau koj nqa cov puree mus taug kev thiab noj nws txoj cai los ntawm lub caj dab, nyem tawm qhov kev noj qab haus huv zoo li yog los ntawm lub raj. ncuav qab zib thiab bar "Gerber" ua los ntawm tej yam ntuj tso cereals thiab txiv hmab txiv ntoo kuj hermetically ntim rau hauv zoo nkauj ntau xim ntim.

khoom "Gerber"

Ua tsaug rau kev txhim kho tas li, Gerber assortment, uas, raws li tau hais ua ntej, pib tsuas yog tsib yam khoom, tam sim no suav nrog txog tsib puas txoj haujlwm. Gerber cov khoom lag luam raug xa tawm hauv ntau dua 30 lub teb chaws thoob ntiaj teb. Yim caum lub npe tuaj yeem yuav hauv Russia. Ntawm lawv muaj ntau yam purees (txiv hmab txiv ntoo, zaub, nqaij, sib tov thiab nrog ntxiv ntawm cereals - ib qhov chaw ntawm fiber), nrog rau cov kua txiv hmab txiv ntoo thiab cov me nyuam cov khoom qab zib.

Gerber cov khoom lag luam yog tsim nyob rau hauv Tebchaws Europe ntawm qhov kev txhawj xeeb ntawm cov chaw tsim khoom raws li kev tswj hwm tag nrhocov kws tshaj lij ntawm lub tuam txhab los ntawm lub sijhawm loj hlob ntawm cov khoom kom ua tiav cov khoom tiav.

Tam sim no, tau kawm paub tias "Gerber" yog dab tsi, cia peb xav seb yuav muab nws li cas rau tus menyuam kom raug.

Los ntawm 6 lub hlis

Rau cov neeg pib noj zaub mov "Gerber" muaj ntau yam zaub thiab txiv hmab txiv ntoo purees, muaj ib feem. Daim ntawv no yog qhov zoo tagnrho rau kev pib cov khoom noj ntxiv. Tsuas yog ib qho khoom tshiab hauv cov khoom noj me nyuam yaus tso cai rau koj txheeb xyuas qhov chaw ntawm tus menyuam lub diathesis nyob rau lub sijhawm, uas feem ntau tsis yog ib txoj haujlwm yooj yim, tab sis feem ntau tshwm sim thaum noj cov tais diav sib xyaw. Tsis tas li ntawd, los ntawm kev qhia ib yam khoom rau hauv tus menyuam cov khoom noj, koj tuaj yeem txiav txim siab tus menyuam nyiam saj thiab qhia nws kom lees txais txhua yam khoom tsis muaj kev zam, vim tias txhua tus ntawm lawv tsim nyog rau kev loj hlob, txhua tus muaj txiaj ntsig. Piv txwv li, nyob rau hauv ib lub thawv ntawm Gerber, zoo nkauj ntsuab broccoli puree feem ntau tsis pom los ntawm cov menyuam yaus thawj zaug, thiab tom qab ntawd dhau los ua ib qho ntawm lawv cov khoom nyiam. Thiab broccoli, raws li koj paub, yog lub hauv paus ntawm ntau cov vitamins thiab minerals.

Los ntawm 6 lub hlis "Gerber" kuj pom zoo cov nqaij mashed rau cov menyuam yaus, uas kuj muaj ib yam khoom. Cov khoom noj nqaij, uas muaj qhov zoo nkauj tshaj plaws, yuav ua rau tus menyuam tsis txaus siab thiab qhia nws kom noj zaub mov hnyav dua li niam mis. Gerber muaj tsib hom nqaij: luav, nqaij nyuj, nqaij nyug, qaib ntxhw thiab qaib.

Rau qhov kev paub ntau dua

Rau cov neeg uas tiv nrog thawj cov khoom noj ntxiv kom zoo thiab paub txog cov khoom lag luam thawj zaug,Gerber qhia nthuav koj cov zaub mov nrog:

• txiv hmab txiv ntoo thiab zaub purees ua los ntawm cov khoom xyaw ntuj;
• npaj pluas noj xws li "Ntsuab Stew nrog Veal" lossis "Tender Vegetables with Luav";
• mis nyuj-txiv hmab txiv ntoo khoom qab zib, uas cov txiv hmab txiv ntoo yog appetizingly ua ke nrog tsev cheese;
• kua txiv nyem los ntawm txiv apples, txiv pears, nrog rau cov txiv apples thiab carrots thiab txiv apples, txiv hmab txiv ntoo thiab rosehips.

Ua tsaug rau qhov kev noj zaub mov ntxiv no, tus menyuam yuav tau txais kev txaus siab ntau dua thiab tau txais txiaj ntsig los ntawm kev noj mov. Qhov ntawd yog qhov "Gerber" yog - txaus siab thiab tau txais txiaj ntsig!

Qhia chew

Rau cov menyuam yaus hnub nyoog 8-9 hlis, tag nrho cov zaub mov npaj tau muab rau hauv cov thawv loj. Txawm hais tias lawv tseem yog pureed thiab sib tov ntawm ntau yam khoom noj, lawv qhov sib xws yuav ua rau koj kawm paub zom zaub mov kom huv si. Fragrant, qab thiab zoo nkauj - tus me nyuam yuav tsis muaj peev xwm tsis kam noj qab haus huv txaus siab uas "Gerber" muaj. Zucchini, broccoli, zaub qhwv, qos yaj ywm thiab lwm yam zaub, mov, nqaij cov khoom, thiab tam sim no ntses kuj ntxiv! Txhua yam khoom noj yog ntuj, tsis tas yuav ntxiv ntsev, suab thaj thiab txuj lom. Tus me nyuam lub saj buds tseem rhiab heev, yog vim li cas cov kev xav los ntawm cov khoom tshiab yog li txawv txawv thiab ntse rau nws txog tam sim no, nws tsis xav tau tsw enhancers.

Yuav ua li cas koj thiaj tsis kam noj zaub mov hu ua "Me Fisherman's Treat", uas muaj cov zaub thiab cov ntses? Los yog ua tauTsis nyiam cov tais diav hu ua "Delicacy in Italian", uas yog tsim rau cov menyuam yaus hnub nyoog kaum hli, thiab nyob rau hauv nws muaj pes tsawg leeg yog zoo ib yam li cov neeg laus Italian pasta tiag tiag, tab sis tsis muaj additives tsim teeb meem rau tus me nyuam?

Muaj ib yam noj

Gerber yog dab tsi uas tsis noj khoom txom ncauj noj qab haus huv? Cov zaub mov me me hauv txhua qhov kev sib txawv tsis yog tsuas yog cov zaub mov puv nkaus xwb, tab sis kuj muaj cov khoom qab zib thiab khoom qab zib hauv qhov ncauj:

• Puas muaj peev xwm xav txog tus menyuam muaj 6 lub hlis thiab laus dua me ntsis yam tsis muaj biscuit hauv lub xib teg me me? Nws yog qhov zoo heev los soothe txiav cov hniav nrog ib yam dab tsi qab! Rau lub hom phiaj no, "Gerber" ua ncuav qab zib "5 vitamins". Los ntawm lub npe nws yog tseeb hais tias nws muaj cov vitamins tsim nyog. Los ntawm txoj kev, nws muaj calcium.
• Gerber bar tsis yog ib qho khoom noj qab zib nkaus xwb. Nws, zoo li txhua yam khoom "Gerber", muaj nws tus kheej zais cia rau cov txiaj ntsig ntawm tus menyuam. Nws muaj cov txiv hmab txiv ntoo thiab cov zaub mov uas nyiam, uas pab txhawb kev zom zaub mov zoo.
• Cereal hnub qub tsis yog tsuas yog noj qab nyob zoo thiab qab - koj tuaj yeem ua si nrog lawv me ntsis, tso lawv tawm ntawm koj xub ntiag ntawm lub rooj thiab txhim kho kev ua haujlwm zoo ntawm cov ntiv tes me me.
• Cov txiv hmab txiv ntoo purees hauv cov ntim muag yog cov paub zoo: cua, tsw qab, noj qab haus huv, tab sis kuj nyob rau hauv ntim uas tso cai rau koj coj koj cov kev kho mob nyiam nrog koj mus taug kev lossis mus ntsib.

Gerber xov tooj kab - kab mob

Koj tuaj yeem yuav Gerber cov khoom hauv khw muag khoomme nyuam noj. Nyob ntawd koj tseem yuav pom tias tus nqi "Gerber" ntau npaum li cas, qhia cov khoom muaj pes tsawg leeg uas koj nyiam thiab tau txais cov lus teb rau cov lus nug txog cov khoom.

Ntxiv mus, muaj lub sijhawm los tham nrog tus kws tshaj lij los ntawm kev hu rau "Cov Kab Mob". Gerber nquag cuam tshuam nrog cov neeg siv khoom thiab tawm tswv yim txog cov teeb meem khoom. Qhov tseeb nthuav: txij li xyoo 1936, Dorothy Gerber tus kheej tau teb cov ntawv tuaj rau lub tuam txhab, tsis tawm hauv ib qho tsis muaj neeg saib xyuas. Txij li xyoo 1968, Txoj Kev Kho Mob tau raug tsim los, uas cov kws pab tswv yim paub txog teb xov tooj.

Cov neeg nyob hauv tebchaws Russia, nrog rau cov niam ntawm lwm lub tebchaws, tuaj yeem tau txais lus qhia txog cov teeb meem ntsig txog Gerber cov khoom. Raws li kev txheeb cais, Gerber tus kws pab tswv yim hauv tebchaws Russia teb qhov nruab nrab ntawm 1,300 hu ib xyoos, thaum nyob hauv Asmeskas, Careline tau txais txog 800,000 hu tauj ib xyoos.